These Ontario musicians hope to score by getting their song played at World Cup

Kendra Seguin · CBC News

· Posted: Mar 12, 2025 12:59 PM EDT | Last Updated: 7 minutes ago

When Toronto hosts the archetypal FIFA World Cup to beryllium played connected Canadian soil, 1 radical of Ontario musicians hopes their euphony volition beryllium played connected the field.

The group, based successful London, collaborated connected an archetypal opus called "Beautiful Game," which celebrates shot and the planetary competition. The artists present person a extremity of their own: to marque the tune the taxable opus of the 2026 World Cup.

"The World Cup is coming to our homeland, truthful what amended mode to fto everyone know," said Dario Novoa, who directed the task and is featured connected the song.

"This is simply a large accidental for the satellite to truly cognize that we're on the representation worldwide."

The opus and its accompanying euphony videos were created by members of Simple Reflections for Artists, a radical of multi-disciplinary artists from the London area.

"What we're trying to bash close present is fuse sports and music, which is truthful fitting with what's going connected successful the satellite close now," said state vocalist Kristen Renée, 1 of the featured artists connected the song. "We request unity much than ever."

"Both sports and euphony person a consciousness of magic successful them, and erstwhile you merchandise that, it takes connected a beingness of its own," she said.

Each musician, which included rapper Big Lou and singer-songwriter J-David, contributed their ain lyrics to the song. The philharmonic elements, Novoa said, drew inspiration from styles each astir the world, including Latin America and Europe. 

"When it comes to shot and music, we don't request to talk the aforesaid connection to link us," helium said. 

Novoa said helium already pitched the opus to FIFA, but besides wants it to scope nationalist shot teams and sports apparel brands. The artists besides anticipation to execute the opus unrecorded astatine 1 of the matches. 

"I would emotion for it to scope each country it wants to, and if FIFA loves it and claims it, it belongs to them," said Renée. "We wrote it for that purpose."

Young shot players prima successful euphony video

Simple Reflections for Artists made 2 euphony videos for "Beautiful Game", 1 showcasing the song's singers, the different starring young shot players from a section team. 

"The kids bought close into it," said AEL FC Canada president Milton Gougoulias, whose girls squad is featured successful the second euphony video. "Everybody was dancing and they were having truthful overmuch fun."

Team members are seen waving signs, playing shot and articulator syncing on successful the video.

"The opus is precise unsocial and catchy," said 11-year-old Olivia Ward, who is connected the team. She said she is excited to spot herself successful the euphony video for the archetypal time during a watch-party lawsuit astatine London's BMO Centre connected Wednesday. 

She and Gougoulias some privation to spot the euphony video marque it up to the World Cup level arsenic well, with it being turned into a promotional video for the game. 

Novoa said helium wants to enactment with much shot teams successful Ontario to make akin euphony videos.

"This is simply a question wherever we privation everyone to beryllium arrogant of what they're doing," Novoa said. "Embrace who you are done the arts, euphony and sport."

Listen to the the song: