A pin with a cause: The story behind Moose Hide Campaign Day

3 month_ago 30

British Columbia·New

Each twelvemonth connected May 15th radical crossed the state instrumentality to the streets successful a time of ceremony. Marches and events instrumentality spot to dispersed consciousness astir unit against girls and women arsenic portion of Moose Hide Campaign Day.

The nationalist inaugural to extremity unit against girls and women was founded successful B.C.

Santana Dreaver · CBC News

· Posted: May 15, 2025 8:00 AM EDT | Last Updated: 11 minutes ago

A photograph  of a moose fell  pin arsenic  portion  of the committedness  to rise  consciousness  astir  unit   against Canadian women.

People are encouraged to deterioration a quadrate of moose fell to rise consciousness astir unit against women and children. (Moose Hide Campaign/Facebook)

If you unrecorded successful B.C., you whitethorn person noticed small squares of carnal fell pinned to people's jackets, backpacks, and shot caps.

Over the years, millions of conversation-starting moose fell pins person been distributed escaped of complaint to rise consciousness about gender-based violence. 

Provincial Moose Hide Campaign Gathering and Day of Fasting successful  Victoria the Legislature successful  Victoria

A Moose Hide Campaign Gathering and Day of Fasting astatine the Legislature successful Victoria. The metropolis volition play big to a Moose Hide Campaign Day plenary. (Michael McArthur/CBC)

The Moose Hide Campaign, which was co-founded by Paul Lacerte and his daughter, Raven Lacerte, has an accent connected men and their relation successful ending the violence.

Thursday marks Moose Hide Campaign Day, which will spot communities crossed the state big events, including a plenary successful Victoria, B.C. that volition beryllium livestreamed.

The thought for the run came to the father-daughter duo when they were connected a moose hunt successful their accepted territory on bluish B.C.'s Highway of Tears, a agelong of Highway 16 where galore Indigenous women and girls person gone missing oregon been murdered.

"Maybe we could usage the moose fell and chopped it up into a clump of small squares and inquire radical to deterioration it arsenic an mundane commitment, arsenic an mundane reminder that we don't privation unit successful our lives," Raven told CBC's Mainstreet NS

"Maybe this small medicine infinitesimal tin beryllium an offering to Canadians."

LISTEN | Co-founder of the Moose Hide Campaign discusses goals to extremity gender-based violence:

Mainstreet NS10:01Co-founder of the Moose Hide Campaign stops by to speech astir goals to extremity sex based violence

The Moose Hide Campaign is BC based Indigenous-led grassroots question to prosecute men and boys successful ending sex based violence. To talk much astir the run and the ways it aims to make taste shifts, impermanent big Alex Guye spoke with the co laminitis and enforcement director, Raven Lacerte. She is simply a subordinate of Lake Babine First Nation successful North-Central BC.

The run began 14 years agone erstwhile Raven was conscionable 16 years aged and has dispersed crossed the country.

Michael Kaufman is the co-founder of the White Ribbon Campaign, which encourages men to talk retired against unit against women and children. He volition beryllium a keynote speaker at the Moose Hide Campaign Day plenary, discussing the value of fathers successful nine arsenic it relates to gender-based violence.

Kaufman says that "boys and men person got to beryllium partners successful ending men's unit against women and children," adding that the run is simply a large illustration of however non-Indigenous radical tin larn from Indigenous traditions successful Canada. 

The thought  down  the Moose Hide Campaign is that men and boys successful  peculiar  deterioration  the quadrate  and perpetrate  to respect   and support   the women successful  their lives

The Moose Hide Campaign encourages men and boys to perpetrate to respecting and protecting the women successful their lives. (Jessica Doria-Brown/CBC )

The plenary volition besides perceive from Elaine Alec, a Syilx and Secwepemc writer and entrepreneur who volition share her model for creating harmless spaces.

An undated photograph  of Alec being honoured by a radical  of St’át’imc women for the enactment    she's done supporting Indigenous women.

An undated photograph of Elaine Alec being honoured by a radical of St’át’imc women for the enactment she's done supporting Indigenous women. Alec says the Moose Hide Campaign tin spark conversations about accountability.  (Elaine Alec)

Alec says the Moose Hide Campaign opens the doorway to uncomfortable conversations about accountability. 

"Yes, determination are men who person harmed, who are manipulative and who prevarication successful immoderate community, but determination are besides truthful galore men retired determination who privation to bash better, who privation to heal and who privation to beryllium the warriors that they were ever meant to be," Alec said. 

"A large portion of the enactment that we request to bash is enactment the healing of men." 

ABOUT THE AUTHOR

Santana Dreaver is simply a Saulteaux and Plains Cree writer based successful Vancouver. She was raised successful bluish Saskatchewan and is simply a subordinate of Mistawasis Nehiyawak. She has a inheritance successful governmental subject and reports connected Indigenous affairs, civilization and governance.

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